Patches wanted to refresh their branding to take the organisation into a new growth phase. They wanted a logo that resonated with their history but also allows flexibility in their marketing. Propeller worked closely with the leadership team to uncover the DNA of the organisation through consultative workshops, before strategising the creative direction. The results from the client's perspective, ‘feels like home'.
What we did:
• Strategy
• Brand Positioning
• Brand Story
• Brand Identity
• Creative Direction
• Art Direction
• Print Collateral
• Signage
• Photography Direction
• Website Design
• Print and Digital Advertising
• Brand Positioning
• Brand Story
• Brand Identity
• Creative Direction
• Art Direction
• Print Collateral
• Signage
• Photography Direction
• Website Design
• Print and Digital Advertising
Nik Gall and the team at Propeller have been professional, responsive, and creatively brilliant throughout our process of re-branding. They challenged us as an organisation to revisit our identity and to forecast this over the next 5-10 years. We arrived at a brand outcome that feels like home, and sets us up for an investment in marketing and company growth.
James Fitzpatrick, Director & Paediatrician - Patches
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